Who we are

Astute Media was part of JM Bailey, a traditional marketing and communications agency that was established in 1990. As the industry has transitioned into a digital first era, Astute Media was born. With a forward-thinking approach, we started in 2000 and became part of the complete full-service JM Bailey marketing Agency offers its clients.

18 years later and Astute Media is still going strong in Solihull, West Midlands. Over the years we have continued to grow and build our expertise for the ever-changing digital age and we are still continuing to innovate, develop, grow and continue our forward thinking.

We are now combining our brands to be able to offer a more holistic approach to your marketing, ensuring that whatever your needs might be, you will find them with us all in one place.

The complete solution that works more effectively and conveniently for you!

Below you can meet the senior team that make Astute Media tick... Why not join the team...

  • Concept
  • Connect
  • Control

Jeremy Bailey

Managing Director

Jeremy has 35 years’ agency experience in Marketing Communications, spending much of his early career in London, working on such accounts as Guinness, Philips, Parker Pen and Unilever. This early experience shaped his thinking on the importance of brand development and brand communications, which remains a central focus for the agency today.

Has he mentioned Parker Pen?


Jeremy Bailey

Paul McMichael

Account Director

Paul is one of the stalwarts of Astute Media and has been here since the very beginning. Ever reliable with years of experience of marketing communications, Paul is the 'go-to' man when thinking of innovative ways to print things!

Favourite things?
BBQs, Truffle Crisps, Old School Rhythm and Blues

Inspirational Quote?
Consult not your fears but your hopes and your dreams


Bob Mountford

Account Manager

Bob has spent his entire career in sales, marketing and event management roles, working on the client-side for Land Rover, Volkswagen Group and T-Systems and on the agency side for response management and creative agencies.

What do you do at Astute?
Link new clients with our services so they communicate a unified message to their customers that moves them at the moments that matter.

What are you most likely to be/to do?
Enjoying the outdoors whether that be in the garden, travelling to the Arctic Circle or warmer climates


James Ebdon-Muir

Digial Account Director

Working with international clients he has proven himself in the execution of international digital strategies helping one of the biggest tyre manufactures in the world develop their digital footprint. Responsible for a global web project James has a proven track record in SEO, Content Management Systems, Analytics, Campaigns, Social Media, e-Mailer Platforms.

A keen hockey player James also enjoys walking with George (beloved doggo and part-time agency mascot).

Favourite things:
Spending time with Jo and George, track days, eating out.

Most likely to be the one who:
orders the steak or wants a BBQ


James Ebdon-Muir

James Johnson

Senior Creative

James has also amassed over 20 years’ experience in a marketing environment, having discovered a love for creative problem-solving at one of the largest marketing agencies in the Midlands region. He particularly thrives on trying to find the simplest, cleanest way possible to visually express an idea.

Most likely to be:
Found at the Table Football being hyper-competitive

What are you 3 favourite things?
My wife and 2 boys!


Mike Green

Senior Designer

Mike has over twenty years’ experience as a graphic designer since graduating from Coventry University with a degree in design. Before joining the agency 16 years ago, Mike developed considerable skills in exhibition design and brand development. Since then, he has worked with many agency clients.

"I'm a designer who loves branding work (big or small)and thrives on a design challenge."

Favourite Quote: "Never eat the head of a Turbot"



Michael Smith

Social Media Fountain of Knowedge

Having earned his Masters in Multiplatform and Mobile Journalism Michael wanted to apply his new-found knowledge in the world of marketing.

Working closely with our Social Media clients he drives and enhances their social media footprint regularly achieving client's goals and aspirations.

Why do you enjoy working at Astute Media?
I love working at Astute Media as every day brings something new. Its does sound corny but it really is true.

Three favourite things?
Starbucks coffee, Gaming/VR, Creative Storytelling



Michael Smith

Deborah Green

Account Director

In 15 words or less, what do you do at Astute? 

I love managing projects. Give me a problem and I’ll solve it!

Why do you love working here? 

Being at a smaller agency gives me the opportunity to really get my teeth into things and really make a difference. Plus I get to see my hubby every day - bonus!

What are your 3 favourite things? 

This is so hard! I have so many things I love! The sun, red wine, squashies (sweets!) - but it would have to be my better half, my kiddos and my sausage dog (okay that’s 4 lol)

What are you most likely to do/be out of everyone in the team? 

Most likely to be taking the mick and laughing! 


Deborah Green

How we can help

Well our services range includes direct digital marketing, bespoke web design, SEO strategy, PPC, copywriting, social media and so much more. Growing your business and its aspirations is a difficult challenge in the ever-changing digital era. We can help you overcome those challenges and obstacles and move your business forward.

Our clients are testament to our success and range from international tyre manufactures Maxxis to local businesses such as West Midlands Air Ambulance Charity and Trust Group UK.

Feel free to take a look at some of our most recent work. As you can see we cater for local, national and Global clientele and we do this by offering the complete marketing and solutions package all in one place. No challenge is too great and no obstacle too large.

Our highly qualified and dedicated team want to discover and help you to achieve your goals and they will do what it takes to make sure it happens. Your success, is our success!